We provide business communication services for small businesses and nonprofit organizations.
SEO Audit
Have you set up a new website recently? Do you have a site that’s been growing without a plan? Are you concerned about your ranking in search results?
Find out what’s going on with your site with an SEO audit. I’ll start with your existing technology stack, reviewing your content management system, plugins and widgets, and security. I’ll assess your site for accessibility, indexability, and a host of ranking factors, both on- and off-page. I’ll also analyze your competitors. Then I’ll tell you how to make your site better. Much better.
Content Marketing
You have a website and some social media accounts. You have great ideas you want to share with your audience. But do you have a strategy that will ensure you achieve your best results? Can you produce the content you need? Can you promote it? Can you measure the results?
If you answered no to any of those questions, we can help. We’ll start with a content marketing strategy. We’ll review your current situation, competitors, and existing content. We’ll discuss your brand, market segments, objectives, audiences, voice, and tone. Then we’ll craft a content strategy to move your organization far ahead.
Copywriting
So you have a site that’s running like a fine machine, and a strategy to achieve your objectives. Now all you need is words—words that motivate your audience to trust you, support you, and do business with you.
If writing is not your strong suit, or if you’re already too busy running your organization, you need a copywriter. I’ll tell your story in words that are fresh, vivid, memorable, and compelling.
Analytics
You’re planning a new campaign, and you want to build analytics in from the start. Or maybe you’ve always relied on intuition, but now you’re ready to take a new approach. Do you know how to set up your analytics?
I can help you measure your results. We’ll discuss the metrics you need to track. I’ll set up your analytics dashboard. Then I’ll stay involved as we review the data and optimize your communications campaign. No more guesswork—you’ll base your communications on solid data.
